Zol Design is a company which develops projects in graphic design, visual programming and communication, focusing on institutional image, brand, wayfinding, environmental design for exhibitions and product design.
MISSION
Report concepts and build solutions with excellence and creativity. We do this by using design to create value for clients and build enriching relationships with all stakeholders in the project: clients, suppliers, partners, and society itself.
VISION
Become a reference in communication solutions that integrate graphic design and visual program in a market increasingly complex, demanding and interactive.
VALUES
- Result oriented commitment
- Consistent communication
- Creativity
- Resilience
Renato Salgado graduated as an architect from FAU-USP (School of Architecture and Urbanism of the University of São Paulo) in 1987. In 2013, achieved master’s degree on design and architecture, with research on wayfinding projects in urban parks, at the department of Design and Architecture of FAU-USP. He has been working with design for over thirty years.
Ahead of Zol Design, company founded in 1997 and directed by him ever since, he develops, with a multidisciplinary team of professionals, broad visual communication projects, such as wayfinding, environmental, digital and graphic design, attending to demands of several segments: governmental, corporate, cultural and educational.
Principal representative of the IAB-SP (Institute of Architects of Brazil, São Paulo branch) at CPPU (Urban Landscape Protection Commission) for the Municipal Urban Development Bureau of the São Paulo city since july of 2013.
With gastronomy and economics background, from Senac University and FEA-USP, Marcelo Zaidler has been in the design universe since 2008 and is a partner at Zoldesign since 2019.
The mix of analytical experience with creative pulse contributes to projects with grounded and impacting results. Handles Zoldesign’s creative coordination, innovation process, and customer service.
- ACAM – Portinari
- Arte Inclusão e SESC Santo André
- Artesol - Artesanato Solidário
- Atec
- Banco Real
- Banco Santander
- Brinquedos Bandeirante
- CCBB
- CENPEC
- Circo Mínimo
- EMBRAPA
- Escola Ânima
- Escola Nossa Senhora das Graças
- Faculdade de Arquitetura e Urbanismo USP
- FIESP-SESI
- Fleury - Medicina e Saúde
- Galeria Pontes
- Graded - Escola Americana de São Paulo
- Grupo Arcelor
- Harald Chocolates
- HCCriança - HC USP - Ribeirão Preto
- IAB - Instituto dos Arquitetos do Brasil
- Instituto Hercule Florence
- MAM SP
- MASP – Museu de Arte de São Paulo
- Memorial da Resistência de São Paulo
- Museu da Casa Brasileira
- Museu da Diversidade Sexual
- Museu Nacional da República
- Ofra Grinfeder
- Ovanir Buosi
- Pinacoteca do Estado de São Paulo
- Piratininga Arquitetos Associados
- Projeto Corpo d'Água
- Racional Engenharia
- Sanca Engenharia
- Secretaria da Cultura – Governo do Estado de São Paulo
- Secretaria Municipal de Cultura SP
- Sesc Ipiranga
- Sociedade Brasileira de Dermatologia
- Virada Cultural 2018
Honorable mention in the design category at the IAB/SP (Institute of Architects of São Paulo) award.
Featured on the 7th Graphic Design Brazilian biennial with the project for the 5th biennial of architecture.
